
ABOUT THE AUTHOR
Recognised by Forbes in their prestigious 30 Under 30 Europe List for an outstanding career in Media & Marketing 2022, and a finalist for the UK’s Women in Tech’s Young Leader of the Year award. Jessica’s career spans, advertising, technology and humanitarian. She holds a masters in Machine Learning and is a passionate advocate for ethical data use and reducing algorithmic bias to achieve responsible AI.
Jessica is the founder of Heartificial Intelligence.org, a platform designed to help people focus less on finding the perfect answer but to educate them to ask the right questions. Jessica has partnered with companies of all shapes and sizes across the Maritime, Tech and Retail industries, striving to ensure ethical data use and reduce algorithmic bias in the design, development and deployment of AI systems.
Beyond her professional work, Jessica is a dedicated humanitarian, actively involved in supporting community groups in need. Her role in delivering aid at the Poland/Ukrainian border and her ongoing involvement with the British Red Cross as an Emergency Responder has allowed her to have a direct positive impact on the lives of others.
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Why Heartificial Intelligence?
Recent progress in artificial intelligence (AI) makes questions about the ethics of AI more pressing than ever.
Existing AI systems already raise numerous ethical issues: for example, machine classification systems raise questions about privacy and bias. AI systems in the near-term future raise many more issues: for example, autonomous vehicles and autonomous weapons raise questions about safety and moral responsibility.
Technology is only as good as the humans who program it.
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With this in mind, Heartificial Intelligence.org was born with a mission to raise awareness and drive education around AI and its associated technologies.
Take some time to explore the blog, read something interesting, and feel free to reach out if you would like to suggest a topic, contribute, or collaborate on a project together.
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Jessica
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